If you write either Fantasy or Science Fiction in English and if you are thinking about translating your eBook into Spanish to sell it in Amazon, you have to keep an eye on Fernando Trujillo, since he seems to be doing several things right.

Fernando has 23 books in Amazon, with about 4 them in English and the rest in Spanish. He is certainly a prolific writer. He has several series that span for 3 or 4 books. One of his most popular titles is called “La Guerra de los Cielos” (coauthored with César García Muñoz) and he has even translated it into English with the title “War of the Heavens.”

The “La Guerra de los Cielos” saga currently has 3 books. It is difficult to say if this is Science Fiction or Fantasy: the story deals with a war between angels and demons in planet earth. Fernando’s style and influence seem to be more in place in the United States than in the traditional Latin American literature.

Many readers have complained that the book in Spanish has some misspellings and grammatical errors. Other readers have said that the book, at 500 pages, is huge and it takes too long to get interesting; yet others have said that they struggle with Fernando’s style, jumping from one point to another and having too many characters.

Still, one cannot deny his success: just the first volume of “La Guerra de los Cielos” has 147 reviews, with 70 of them at 5 stars.

Fernando and César have implemented two very successful strategies:

• At times, they give away the first volume of the series at Amazon, with a price tag of $ 0.00. Some other times they price it at $ 0.99. That is still a great price, even in Latin America.
• The first book does not really end; the story goes right into the second volume. While this has bothered some readers, it certainly is not a problem for Fernando’s fans. And he seems to have many.

If you write something similar to these books and are struggling to differentiate yourself in an overcrowded market in English, you should know that there is a good market in Spanish in Latin America and the United States: Fernando Trujillo is a clear example of a young segment of the population, with money in their pockets, claiming for more books like his.  These people have read several times Harry Potter and Lord of the Rings, and now are reading and rereading “La Guerra de los CIelos.”

In the following weeks I will be giving you more examples of successful authors or books in Spanish in different genres such as Romance, Children´s or Self-Help.

Are you interested in a particular genre?